Job Description
Platform Management:
• Lead content development for the College communication platforms, including websites, blogs, and social media.
• Lead development with IT, web developers and other vendors for major updates, troubleshooting, and security enhancements.
Monitoring and Evaluation of Communication Metrics:
• Develop and refine metrics to assess the effectiveness of communication strategies.
• Analyse the impact of College’s communications and adjust strategies to enhance engagement and reach.
• Prepare reports and presentations to communicate the impact of communication efforts to stakeholders.
Content Creation:
• Lead production of various content types, including posts, articles, newsletters, and social media updates, to highlight College activities and outcomes.
Stakeholder Engagement for Brand Alignment and Building:
• Drive initiatives internally and with external partners to ensure brand consistency in joint initiatives and communications.
• Initiate brand building, addressing the identified gaps in the College’s communication strategies.
Event Management:
• Lead and coordinate communication’s roles in College profiling and events, including but not limited to showcases on international platforms, key speaker series, open houses, etc.
Qualifications
• Bachelor's degree in Communications Studies, Marketing, or equivalent.
• Excellent command of English, both spoken and written.
• Proficiency in various social media tools and platforms.
• Familiarity with multimedia tools and platforms for creating and disseminating content, such as video editing software, design tools, and analytics software.
• Strong project management skills, with the ability to manage multiple projects simultaneously and work under tight deadlines.
• Excellent interpersonal and networking skills, with the ability to build and maintain relationships across levels.
• Ability to work collaboratively with cross-functional teams and adapt to diverse audiences and cultures.
• Ability to adapt to changing circumstances and new challenges in a dynamic environment.