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Senior Executive (Digital Marketing and Outreach), DBMI (2-year contract)

Date: 21-Nov-2022

Location: YONG LOO LIN SCH OF MEDICINE, Kent Ridge Campus, SG

Company: National University of Singapore

Job Description

Job Purpose:

Support Department of Biomedical Informatics (DBMI) in the digital marketing, promotional activities, recruitment and administration of the degrees, educational and marketing activities.

 

Duties & Responsibilities:

  • Develop and manage digital marketing strategies, campaigns and recruitment activities for DBMI degree and educational initiatives including Executive Education (EE) and Continuing Education and Training (CET) programmes
  • Evaluate customer research, market conditions and competitor data
  • Manage and maintain department website and social media platforms in terms of design and content to drive online traffic
  • Generate and manage content for EDMs, social media, student blogs and act as brand guardian across media platforms and forums
  • Support in department events and programmes

Qualifications

  • Bachelor’s Degree holder with at least 2-3 years of relevant work experience
  • Creative and ability to design marketing collaterals and campaigns
  • Excellent written and oral communication skills
  • Meticulous, self-initiated, well-organised and able to work independently or in a team.
  • Good interpersonal and communication skills to interact with all levels of staff as well as students.
  • Positive attitude and able to multi-task and work under pressure and tight deadlines.
  • Good photography and/or videography skills and editing skills will be an asset
  • Proficient in paid search, SEO and PPC will be an added advantage

Covid-19 Message

At NUS, the health and safety of our staff and students are one of our utmost priorities, and COVID-vaccination supports our commitment to ensure the safety of our community and to make NUS as safe and welcoming as possible. Many of our roles require a significant amount of physical interactions with students/staff/public members. Even for job roles that may be performed remotely, there will be instances where on-campus presence is required.

Taking into consideration the health and well-being of our staff and students and to better protect everyone in the campus, applicants are strongly encouraged to have themselves fully COVID-19 vaccinated to secure successful employment with NUS.

More Information

Location: Kent Ridge Campus

Organization: Yong Loo Lin School of Medicine

Department : Surgery

Employee Referral Eligible:

Job requisition ID : 14743